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30-minute social media marketing : step-by-step techniques to spread the word about your business fast and free / Susan Gunelius. by

Gunelius, Susan

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: New York : McGraw-Hill, c.2011

Other title:

Thirty-minute social media marketing

Availability: Items available for loan: Central Library (1)Call number: 658.872 GUN.

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Tourism and social marketing / C. Michael Hall. by

Hall, Colin Michael, 1961- [author.]

Series: Routledge international series in tourism, business and management

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;

Publisher: Oxon ; New York : Routledge / Taylor & Francis Group, 2014

Availability: Items available for loan: Central Library (1)Call number: 910.688 HAL.

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Entrepreneurial marketing : sustaining growth in all organisations / Ian Chaston. by

Chaston, Ian

Edition: 2nd ed.

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: London ; New York : Palgrave Macmillan, 2016

Availability: Items available for loan: Central Library (1)Call number: 658.802 CHA.

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Marketing communications : touchpoints, sharing and disruption / Chris Fill and Sarah Turnbull. by

Fill, Chris [author.]
Turnbull, Sarah, Dr [author.]

Edition: Eighth Edition.

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;

Publisher: Harlow : Pearson Education, 2019

Availability: Items available for loan: Central Library (3)Call number: 658.802 FIL, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.802 FIL.

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Brand media strategy : integrated communications planning in the digital era / Antony Young. by

Young, Antony, 1964-

Edition: 2nd. ed.

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: New York : Brand Media Strategy / Palgrave Macmillan, c.2014

Availability: Items available for loan: Central Library (1)Call number: 658.827 YOU.

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The principles of Islamic marketing / Baker Ahmad Alserhan, Qatar University. by

Alserhan, Baker Ahmad

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: Surrey, England : Burlington, Vermont : Gower Publishing Limited ; Gower Publishing Company, c.2015

Availability: Items available for loan: Central Library (1)Call number: 658.80088297 ALS.

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Marketing analytics : a practitioner's guide to marketing analytics and research methods / Ashok Charan. by

Charan, Ashok

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: Singapore : World Scientific, c.2015

Availability: Items available for loan: Central Library (1)Call number: 658.83 CHA.

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Brand positioning : strategies for competitive advantage / Subroto Sengupta. by

Sengupta, Subroto

Edition: 2nd ed.

Material type:

Text

Publication details: New Delhi : Tata McGraw-Hill Pub. Co.,1999 1999

Availability: Items available for loan: Central Library (1)Call number: 658.827SEN.

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Reputation marketing : building and sustaining your organization's greatest asset / Joe Marconi. by

Marconi, Joe
American Marketing Association

Material type:

Text

Publication details: New York : McGraw-Hill, c2002

Availability: Items available for loan: Central Library (1)Call number: 659.285 MAR.

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Marketing geography with special reference to retailing / Ross L. Davies. by

Davies, Ross L. (Ross Llewelyn)

Series: University paperbacks

Edition: 1st ed.

Material type:

Text; Literary form: Not fiction ; Audience: General;

Publication details: London : Methuen & Co Ltd., 1977

Availability: Items available for loan: Central Library (1)Call number: 381.0941 DAV.

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Successful marketing for the small business / Dave Patten. by

Patten, Dave

Edition: 1st ed., Reprinted ed.

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: London : Kogan Page, 1986

Availability: Items available for loan: Central Library (1)Call number: 658.8 PAT.

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Marketing strategy & competitive positioning / Graham Hooley, Nigel F. Piercy, Brigitte Nicoulaud. by

Hooley, Graham J
Piercy, Nigel
Nicoulaud, Brigitte

Edition: 5th ed.

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: New York : Pearson Financial Times / Prentice Hall, 2012

Other title:

Marketing strategy and competitive positionin

Availability: Items available for loan: Central Library (6)Call number: 658.802 HOO, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.802 HOO.

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Cases in Marketing Management / edited by Kenneth E. Clow, Donald Baack. by

Clow, Kenneth E
Baack, Donald

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Thousand Oaks, Calif. : SAGE, c2012

Availability: Items available for loan: Central Library (3)Call number: 658.8 CAS, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.8 CAS.

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Entrepreneurship in international marketing / edited by Shaoming Zou, University of Missouri, USA, Hui Xu, Nankai University, China, Linda Hui Shi, University of Victoria, Canada. by

Zou, Shaoming [editor.]
Xu, Hui, 1967- [editor.]
Shi, Linda Hui, 1976- [editor.]

Series: Advances in international marketing ; volume 25

Edition: First edition.

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;

Publisher: Bingley, UK : Emerald Group Publishing Limited, 2015

Availability: Items available for loan: Central Library (1)Call number: 658.848 ENT.

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Marketing for entrepreneurs : concepts and applications for new ventures / Frederick G. Crane. by

Crane, Frederick G

Edition: 2nd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Thousand Oaks [California] : SAGE Publications, c.2013

Availability: Items available for loan: Central Library (3)Call number: 658.8 CRA, ...

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Contemporary brand management / Johny K. Johansson, Kurt A. Carlson. by

Johansson, Johny K

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: Thousand Oaks : SAGE Publications, c.2015

Availability: Items available for loan: Central Library (3)Call number: 658.827 JOH, ...

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Developing new products and services : learning, differentiation and innovation / G. Lawrence Sanders ; with contributions by ron Huefner ... [et al.] by

Sanders, G. Lawrence
Huefner, Ronald J [editor.]

Series: The marketing research collection

Material type:

Text; Format: electronic ; Literary form: Not fiction

Publication details: New York : Business Expert Press, 2011

Online resources:

Click here to access online
Click here to access online

Availability: Items available for loan: Central Library (1)Call number: 658.575 SAN.

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The handbook of online and social media research : tools and techniques for market researchers / Ray Poynter. by

Poynter, Ray [author.]

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;

Publisher: West Sussex, United Kingdom : Jphn Wiley & Sons Ltd, 2010

Online resources:

Cover image

Availability: Items available for loan: Central Library (1)Call number: 658.83 POY.

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Brands laid bare : using market research for evidence-based brand management / Kevin Ford. by

Ford, Kevin

Material type:

Text

Publication details: Chichester, West Sussex, England ; Hoboken, NJ : John Wiley & Sons,2005 2005

Online resources:

Publisher description
Table of contents only

Availability: Items available for loan: Central Library (1)Call number: 658.827 FOR.

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Customer relationship management : concepts and technologies / Francis Buttle and Stan Maklan. by

Buttle, Francis
Maklan, Stan

Edition: 3rd ed.

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: Oxon ; New York : Routledge / Taylor & Francis Group, 2015

Availability: Items available for loan: Central Library (1)Call number: 658.812 BUT.

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