Brands laid bare : using market research for evidence-based brand management / Kevin Ford.
Material type:
TextPublication details: Chichester, West Sussex, England ; Hoboken, NJ : John Wiley & Sons,2005 2005.Description: viii, 158 p. : ill. ; 24 cmISBN: - 0470012838
- 658.827 F75
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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Book - Borrowing
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Central Library First floor | 658.827 FOR (Browse shelf(Opens below)) | Available | 000002283 |
Total holds: 0
Includes index.
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