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Principles of marketing / Philip Kotler, Gary Armstrong. by

Kotler, Philip
Armstrong, Gary

Edition: 11th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Upper Saddle River, United States : Pearson Prentice Hall, c.2006

Availability: Items available for loan: Central Library (9)Call number: 658.8 KOT, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.8 KOT.

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Essentials of marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel. by

Lamb, Charles W
Hair, Joseph F
McDaniel, Carl D

Edition: 6th ed. Pearson International Edition

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Australia : South-Western, c2009

Availability: Items available for loan: Central Library (1)Call number: 658.8 LAM.

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An Introduction to Marketing. Book 4 / Written by Anja Schaefer by

Schaefer, Anja

Series: An Introduction to Business Studies. B120 ; Book 4

Edition: 3rd ed.

Material type:

Text; Literary form: Not fiction

Publication details: Milton Keynes, MK : Business School, The Open University, 2011. 2011

Availability: Items available for loan: Central Library (12)Call number: 658.8 SCH, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.8 SCH. Not available: Central Library: Checked out (1).

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Marketing / Dhruv Grewal, PhD, Babson College, Michael Levy, PhD, Babson College. by

Grewal, Dhruv [author.]
Levy, Michael, 1950- [author.]

Edition: Second edition.International student edition.

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;

Publisher: New York : McGraw-Hill Irwin, [2010]Copyright date: c2010

Availability: Items available for loan: Central Library (7)Call number: 658.8 GRE, ...

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Marketing : a fresh approach / Robert G. I. Maxwell. by

Maxwell, Robert G. I

Series: Pan breakthrough books

Edition: 1st ed.

Material type:

Text; Literary form: Not fiction ; Audience: General;

Publication details: London ; Sydney, Australia : Pan Books Ltd., 1983

Availability: Items available for loan: Central Library (1)Call number: 658.8 MAX.

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Marketing : principles and practice / Dennis Adcock ... [et al.] by

Adcock, Dennis

Edition: 2nd ed.

Material type:

Text; Literary form: Not fiction ; Audience: General;

Publication details: London : Pitman Publishing, 1995

Availability: Items available for loan: Central Library (1)Call number: 658.8 MAR.

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The practice of marketing / Kenneth E. Runyon. by

Runyon, Kenneth E

Material type:

Text; Literary form: Not fiction ; Audience: General;

Publication details: Columbus, United States : Charles E. Merrill Publishing Company : A Bell & Howell Company, c.1982

Availability: Items available for loan: Central Library (1)Call number: 658.8 RUN.

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Marketing for entrepreneurs and SMEs : a global perspective / Maja Konecnik Ruzzier, Mitja Ruzzier, Robert D. Hisrich. by

Ruzzier, Maja Konecnik
Ruzzier, Mitja
Hisrich, Robert D

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: Cheltenham, United Kingdom ; Northampton, United States : Edward Elgar, c.2013

Availability: Items available for loan: Central Library (1)Call number: 658.8 RUZ.

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Zoom ! : the faster way to make your business idea happen / Ian Sanders and David Sloly. by

Sanders, Ian, 1968-
Sloly, David

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: Harlow, United Kingdom : Financial Times / Prentice Hall, 2011

Availability: Items available for loan: Central Library (1)Call number: 658.11 SAN.

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Key concepts in marketing / Jim Blythe. by

Blythe, Jim

Series: SAGE key concepts

Edition: 1st ed., reprinted.

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: London : SAGE, 2014

Other title:

Marketing

Availability: Items available for loan: Central Library (1)Call number: 658.8 BLY.

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Principles of marketing / Philip Kotler, Gary Armstrong. by

Kotler, Philip
Armstrong, Gary (Gary M.)

Edition: 15th ed., Global ed.

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: Harlow : Pearson Education Limited, c.2014

Availability: Items available for loan: Central Library (8)Call number: 658.8 KOT, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.8 KOT.

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Global content marketing : how to create great content, reach more customers, and build a worldwide marketing strategy that works / Pam Didner. by

Didner, Pam

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: New York : Mcgraw-Hill Education, c.2015

Availability: Items available for loan: Central Library (1)Call number: 658.802 DID.

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Political marketing : theory and concepts / Robert P. Ormrod, Stephan C. Henneberg and Nicholas J. O'Shaughnessy. by

Ormrod, Roger
Henneberg, Stephan C. M
O'Shaughnessy, Nicholas J, 1954-

Series:

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: London : SAGE, 2013

Availability: Items available for loan: Central Library (1)Call number: 324.7 ORM.

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Micromarketing : get big results by thinking and acting small / Greg Verdino. by

Verdino, Greg

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: New York : McGraw-Hill, c.2010

Availability: Items available for loan: Central Library (1)Call number: 658.8 VER.

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The aging consumer : perspectives from psychology and economics / edited by Aimee Drolet, Norbert Schwarz, Carolyn Yoon. by

Drolet, Aimee Leigh [editor.]
Schwarz, Norbert, Dr. phil [editor.]
Yoon, Carolyn, 1960- [editor.]

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: New York ; London : Routledge / Taylor & Francis Group, c.2010

Availability: Items available for loan: Central Library (1)Call number: 658.8340846 AGI.

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Promotional strategy : an integrated marketing communication approach / James F. Engel ... [et al.] by

Engel, James F

Edition: 9th ed.

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: Cincinnati : Pinnaflex Educational Resources, c.2000

Availability: Items available for loan: Central Library (1)Call number: 658.8 PRO.

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Holistic retail design : reshaping shopping for the digital era / Philipp Teufel, Rainer Zimmermann. by

Teufel, Philipp, 1958- [author.]
Zimmermann, Rainer [author.]

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;

Availability: Items available for loan: Central Library (1)Call number: 725.21 TEU.

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Marketing : real people, real choices / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart. by

Solomon, Michael R
Marshall, Greg W
Stuart, Elnora W

Edition: 8th ed., Global ed.

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: Harlow : Pearson Education Limited, c.2015

Availability: Items available for loan: Central Library (3)Call number: 658.8002373 SOL, ...

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A traders guide to financial astrology : forecasting market cycles using planetary and lunar movements / Larry Pasavento, Shane Smoleny. by

Pesavento, Larry
Smoleny, Shane

Series: Wiley trading series

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: Hoboken : John Wiley & Sons, c.2015

Availability: Items available for loan: Central Library (1)Call number: 133.583326 PES.

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