Cases in strategic marketing / [edited by] Linda E. Swayne, Peter M. Ginter.
Material type:
TextPublication details: Englewood Cliffs, N.J. : Prentice Hall,c1993. c1993.Edition: 2nd edDescription: xxvii, 819 p. : ill., maps ; 25 cmISBN: - 0131192310 (case)
- 658.802 SWA
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Book - Borrowing
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Central Library First floor | 658.802SWA (Browse shelf(Opens below)) | Available | 000007479 |
Distributer : Al-Ahram.
Includes bibliographical references.
Catalogued By : Mahitab.
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