Marketing research / David A. Aaker... [et al.].

Contributor(s):

Material type:

TextPublication details: Hoboken, NJ : John Wiley & Sons, c.2016.Edition: 12th edDescription: xxiii, 732 p. : ill. ; 26 cmISBN:

Subject(s):

Genre/Form:

Additional physical formats: Online version:: Marketing researchDDC classification:

Summary: Marketing Research prepares marketing students to make data driven business decisions.

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Book - Borrowing	Central Library First floor		Baccah		658.83 MAR (Browse shelf(Opens below))					Available			000044018

Total holds: 0

Browsing Central Library shelves,Shelving location: First floor Close shelf browser (Hides shelf browser)

Previous						No cover image available		Next
Previous	658.83 MAL Marketing research :	658.83 MAL Marketing research : an applied approach /	658.83 MAL Marketing research : an applied approach /	658.83 MAR Marketing research /	658.83 MAS Mastering market analytics : business metrics - practice and application /	658.83 MCD Marketing research /	658.83 MCD Marketing research essentials /	Next

Includes bibliographical references and index.

Marketing Research prepares marketing students to make data driven business decisions.

There are no comments on this title.

to post a comment.