How brands grow / Jenni Romaniuk, Byron Sharp.

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TextPublication details: Oxford ; New York : Oxford University Press, 2016.Description: v. 2 (xiv ,233 p.) : ill. ; 23 cmISBN:

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v. 2. Including emerging markets, services and durables, new brands and luxury brands.

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Book - Borrowing	Central Library First floor		Baccah		658.827 ROM (Browse shelf(Opens below))					Available			000042548

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Includes bibliographical references.

v. 2. Including emerging markets, services and durables, new brands and luxury brands.

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