A Framework for Marketing Management / Philip Kotler,Kevin Lane Keller.
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TextPublication details: Upper Saddle River, N.J. : Prentice Hall,2007 2007.Edition: 3rd edDescription: xxii,360 p. : ill. ; 22 cmISBN: - 0131452584
- 9780131452589
- 658.8 KOT
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Central Library First floor | 658.8 KOT (Browse shelf(Opens below)) | Available | 000001707 |
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| 658.8 KOT Principles of marketing / | 658.8 KOT Strategic marketing for nonprofit organizations / | 658.8 KOT Marketing management / | 658.8 KOT A Framework for Marketing Management / | 658.8 KOT Marketing management / | 658.8 KOT Marketing management / | 658.8 KOT Marketing : |
Includes bibliographical references and index.
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