Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.
Material type:
TextPublication details: New York : McGraw Hill, c.2008.Edition: 8th ed., International edDescription: xxi, 555 p. : ill., photos ; 24 cmISBN: - 9780071259354
- 658.8342 PET 22
- HF5415.3 .C723 1984
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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Book - Borrowing
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Central Library First floor | Baccah | 658.8342 PET (Browse shelf(Opens below)) | Available | 000015335 | |||||||||||||
Book - Borrowing
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Central Library First floor | Baccah | 658.8342 PET (Browse shelf(Opens below)) | Available | 000015338 | |||||||||||||
Book - Borrowing
|
Central Library First floor | Baccah | 658.8342 PET (Browse shelf(Opens below)) | Available | 000015334 | |||||||||||||
NB - Book (Non borrowing)
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Central Library First floor | Baccah | 658.8342 PET (Browse shelf(Opens below)) | Not for loan | 000015336 |
Glossary: p. 529-540.
Includes indexes.
Bibliography : p. 499-528.
Menna Elemam
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