Consumer behavior and marketing strategy / (Record no. 10988)

MARC details
000 -LEADER
fixed length control field 00967cam a22003135a 4500
001 - CONTROL NUMBER
control field 3297493
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150811120139.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 831230s2008 nyua frb 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071259354
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Modifying agency EG-ScBUE
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.3
Item number .C723 1984
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342
Item number PET
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Peter, J. Paul.
9 (RLIN) 19372
245 10 - TITLE STATEMENT
Title Consumer behavior and marketing strategy /
Statement of responsibility, etc J. Paul Peter, Jerry C. Olson.
250 ## - EDITION STATEMENT
Edition statement 8th ed., International ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc McGraw Hill,
Date of publication, distribution, etc c.2008.
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 555 p. :
Other physical details ill., photos ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Glossary: p. 529-540.
500 ## - GENERAL NOTE
General note Includes indexes.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Bibliography : p. 499-528.
590 ## - LOCAL NOTE (RLIN)
Local note Menna Elemam
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
Source of heading or term BUEsh
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior
Source of heading or term BUEsh
651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Source of heading or term BUEsh
653 ## - INDEX TERM--UNCONTROLLED
Resource For college BAEPS, Business Administration
Arrived date list August2015
655 ## - INDEX TERM--GENRE/FORM
Form subdivision
-- 34232
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Olson, Jerry C.,
Relator term author.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Book - Borrowing
Call number suffix 658.8342 PET
Holdings
Withdrawn status Item status Source of classification or shelving scheme Damaged status Not for loan Vendor Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Koha item type Cost, normal purchase price Cost, replacement price
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 02/03/2009   5 4 658.8342 PET 000015335 15/07/2025 26/03/2013 Book - Borrowing    
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 02/03/2009   5 5 658.8342 PET 000015338 15/07/2025 28/04/2014 Book - Borrowing    
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 02/03/2009   7 6 658.8342 PET 000015334 15/07/2025 18/03/2015 Book - Borrowing    
  Lost and Paid For Dewey Decimal Classification     Baccah Central Library Central Library First floor 02/03/2009   3 33 658.8342 PET 000015337 22/02/2018 22/02/2018 Book - Borrowing 1800.00 2250.00
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 02/03/2009   1   658.8342 PET 000015336 15/07/2025 08/10/2009 NB - Book (Non borrowing)    

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