the business of Marketing / (Record no. 6957)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00694nac a22002051u 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8172248768 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | VAR |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) | |
| -- | 6957 |
| -- | 6957 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Varadarajan, P. Rajan |
| 245 00 - TITLE STATEMENT | |
| Title | the business of Marketing / |
| Remainder of title | P. Rajan Varadarajan |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi: |
| -- | Jaico pub.,2001 |
| Name of publisher, distributor, etc | 2001 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 366p.: |
| Dimensions | ill.; |
| Other physical details | 24 cm. |
| 440 #4 - | |
| -- | The International library of critical writings in business history ; |
| -- | 6 |
| 440 #4 - | |
| -- | An Elgar reference collection |
| 500 ## - GENERAL NOTE | |
| General note | distributer: Al-Ahram |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 511 ## - PARTICIPANT OR PERFORMER NOTE | |
| Participant or performer note | catalogued by: wessam |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Book - Borrowing |
| Call number prefix | 658.8VAR |
| Withdrawn status | Item status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Date last borrowed | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library | Central Library | First floor | 07/12/2010 | Purchase | 5 | 658.8VAR | 000008240 | 15/07/2025 | 19/11/2016 | Book - Borrowing |