Services marketing : (Record no. 2466)

MARC details
000 -LEADER
fixed length control field 01042nac a22002531u 4500
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2005934852
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324319967 (hardcover)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324422830
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number H6751
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
-- 2466
-- 2466
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hoffman, K. Douglas.
245 10 - TITLE STATEMENT
Title Services marketing :
Remainder of title concepts, strategies & cases /
Statement of responsibility, etc K. Douglas Hoffman, John E.G. Bateson.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Mason, OH :
Name of publisher, distributor, etc Thomson /South-Western,2006
Date of publication, distribution, etc 2006.
300 ## - PHYSICAL DESCRIPTION
Extent xix, 588 p. :
Other physical details ill. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Rev. ed of: Essentials of services marketing. 2nd ed. c2002.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Service industries
General subdivision Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bateson, John E. G.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Hoffman, K. Douglas..
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/fy0607/2005934852.html">http://www.loc.gov/catdir/toc/fy0607/2005934852.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Book - Borrowing
Call number prefix 658.8H6751
Holdings
Withdrawn status Item status Source of classification or shelving scheme Damaged status Not for loan Vendor Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Cost, replacement price Koha item type
    Dewey Decimal Classification       Central Library Central Library First floor 21/02/2007   156.00 4 15 658.8 HOF 000001659 15/07/2025 15/02/2012 195.00 Book - Borrowing

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