Principles of marketing / (Record no. 19856)

MARC details
000 -LEADER
fixed length control field 01104cam a22003255a 4500
001 - CONTROL NUMBER
control field 016333286
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161011100248.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130110t2014 enka frbd 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273786993 (paperback) :
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273786997 (paperback) :
040 ## - CATALOGING SOURCE
Original cataloging agency UK-WkNB
Language of cataloging eng
Transcribing agency UK-WkNB
Modifying agency Uk
-- EG-ScBUE
-- EG-ScBUE
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KOT
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
9 (RLIN) 9038
245 10 - TITLE STATEMENT
Title Principles of marketing /
Statement of responsibility, etc Philip Kotler, Gary Armstrong.
250 ## - EDITION STATEMENT
Edition statement 15th ed., Global ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Harlow :
Name of publisher, distributor, etc Pearson Education Limited,
Date of publication, distribution, etc c.2014.
300 ## - PHYSICAL DESCRIPTION
Extent 716 p. :
Other physical details ill. (col.) ;
Dimensions 28 cm.
500 ## - GENERAL NOTE
General note "Pearson international edition"--Back cover.
500 ## - GENERAL NOTE
General note Index : p. 683-716.
500 ## - GENERAL NOTE
General note Glossary : p. 673-681.
500 ## - GENERAL NOTE
General note Includes student access code inside : My Marketing Lab.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
Source of heading or term BUEsh
9 (RLIN) 4499
651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Source of heading or term BUEsh
653 ## - INDEX TERM--UNCONTROLLED
Resource For college Communication and mass media
Arrived date list June2015
-- October2015
-- September2016
655 ## - INDEX TERM--GENRE/FORM
Form subdivision Text book
-- 33728
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
Fuller form of name (Gary M.)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Call number prefix 658.8 KOT
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Koha collection Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Cost, replacement price Koha item type
    Dewey Decimal Classification     Alahram Central Library Central Library First floor 24/06/2015 Purchase 269.00 314 4 7 658.8 KOT 000038921 15/07/2025 15/11/2017 336.25 Book - Borrowing
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 28/09/2016 Purchase 350.00       658.8 KOT 000033765 15/07/2025     NB - Book (Non borrowing)
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 28/09/2016 Purchase 350.00   7 20 658.8 KOT 000033766 15/07/2025 03/11/2019 1404.00 Book - Borrowing
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 28/09/2016 Purchase     5 41 658.8 KOT 000033767 15/07/2025 28/09/2017   Book - Borrowing
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 28/09/2016 Purchase     3 27 658.8 KOT 000033768 15/07/2025 30/10/2017   Book - Borrowing
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 28/09/2016 Purchase     7 13 658.8 KOT 000033769 15/07/2025 30/05/2023   Book - Borrowing
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 28/09/2016 Purchase     11 25 658.8 KOT 000033770 15/07/2025 10/03/2021   Book - Borrowing
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 11/10/2016 Purchase     6 16 658.8 KOT 000033995 29/10/2025 15/10/2025   Book - Borrowing
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 11/10/2016 Purchase     5 7 658.8 KOT 000033996 15/07/2025 26/09/2017   Book - Borrowing

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