Global marketing / (Record no. 19782)

MARC details
000 -LEADER
fixed length control field 01569nam a22003855a 4500
001 - CONTROL NUMBER
control field 016732229
003 - CONTROL NUMBER IDENTIFIER
control field EG-ScBUE
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20201010155544.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140530s2015 enka f bd 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1292017384 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781292017389 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency EG-ScBUE
Language of cataloging eng
Description conventions rda
Transcribing agency EG-ScBUE
Modifying agency EG-ScBUE
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
Item number KEE
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Keegan, Warren J.,
Relator term author.
9 (RLIN) 22597
245 10 - TITLE STATEMENT
Title Global marketing /
Statement of responsibility, etc Warren J. Keegan, Lubin Graduate School of Business, Pace University, New York City and Westchester, New York, Mark C. Green, Department of Business Administration and Economics, Simpson College, Indianola, Iowa.
250 ## - EDITION STATEMENT
Edition statement Eighth edition.
250 ## - EDITION STATEMENT
Edition statement Global edition.
264 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc Pearson Education Limited,
Date of publication, distribution, etc 2015.
300 ## - PHYSICAL DESCRIPTION
Extent 608 pages :
Other physical details color illustrations ;
Dimensions 28 cm
336 ## - CONTENT TYPE
Source rdacontent
Content type term text
Content type code txt
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
Media type code n
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term volume
Carrier type code nc
500 ## - GENERAL NOTE
General note Includes glossary.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
590 ## - LOCAL NOTE (RLIN)
Local note Wessam
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing.
Source of heading or term BUEsh
9 (RLIN) 7494
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element International trade.
Source of heading or term BUEsh
9 (RLIN) 4508
653 ## - INDEX TERM--UNCONTROLLED
Resource For college BAEPS, Business Administration
Arrived date list June2015
Resource For college Communication and mass media
Arrived date list August2015
653 ## - INDEX TERM--UNCONTROLLED
Resource For college BAEPS, Business Administration
Arrived date list November2016
Resource For college Communication and mass media
Arrived date list November2016
655 ## - INDEX TERM--GENRE/FORM
Form subdivision Reading book
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Green, Mark C.,
Relator term author.
9 (RLIN) 22599
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="www.pearsonmylab.com">www.pearsonmylab.com</a>
Link text Student access code
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://catalogue.pearsoned.co.uk/catalog/academic/product?ISBN=9781292017389-IS">http://catalogue.pearsoned.co.uk/catalog/academic/product?ISBN=9781292017389-IS</a>
Link text Instructor's resource center
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Call number prefix 658.84 KEE
Edition 22
Koha item type Book - Borrowing
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Alahram Central Library Central Library First floor 21/06/2015   295.00 315 4 16 658.84 KEE 000038686 15/07/2025 14/01/2017 368.75 21/06/2015 Book - Borrowing
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 21/11/2016 Purchase 480.00 25840 5 18 658.84 KEE 000034807 15/07/2025 21/06/2021 600.00 21/11/2016 Book - Borrowing
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 10/10/2020 Purchase         658.84 KEE 000049952 15/07/2025     10/10/2020 Book - Borrowing

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