Services marketing : (Record no. 13578)

MARC details
000 -LEADER
fixed length control field 01060cam a22002895a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190519103122.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080129t2009 maua frb 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071263931
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071263934
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Modifying agency YDXCP
-- BTCTA
-- BAKER
-- C#P
-- BWX
-- DLC
-- EG-ScBUE
-- EG-ScBUE
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number ZEI
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Zeithaml, Valarie A.
9 (RLIN) 12207
245 10 - TITLE STATEMENT
Title Services marketing :
Remainder of title integrating customer focus across the firm /
Statement of responsibility, etc Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
250 ## - EDITION STATEMENT
Edition statement 5th ed., International ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc McGraw-Hill / Irwin,
Date of publication, distribution, etc 2009.
300 ## - PHYSICAL DESCRIPTION
Extent xxviii, 708 p. :
Other physical details ill. ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE
Source of acquisition Dr. Mahitab Shahin ;
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Service industries
General subdivision Marketing.
Source of heading or term BUEsh
9 (RLIN) 12208
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer services.
Source of heading or term BUEsh
9 (RLIN) 12209
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
Source of heading or term BUEsh
9 (RLIN) 12210
651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Source of heading or term BUEsh
653 ## - INDEX TERM--UNCONTROLLED
Resource For college BAEPS, Business Administration
Arrived date list April2019
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bitner, Mary Jo.
9 (RLIN) 12211
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Gremler, Dwayne D.
9 (RLIN) 12212
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Item status Source of classification or shelving scheme Damaged status Not for loan Vendor Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Date last borrowed Koha item type Total Renewals
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 03/03/2010   1 658.8 ZEI 000020119 15/07/2025 05/05/2010 NB - Book (Non borrowing)  
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 03/03/2010   14 658.8 ZEI 000020115 15/07/2025 10/02/2019 Book - Borrowing 26
    Dewey Decimal Classification     unknown Central Library Central Library First floor 21/04/2019 Donation 1 658.8 ZEI 000043530 15/07/2025 16/02/2020 Book - Borrowing 19

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