Marketing across cultures / (Record no. 1203)

MARC details
000 -LEADER
fixed length control field 00887nac a22002291u 4500
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2004057632
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273685295 (alk. paper)
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
Item number U88
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
-- 1203
-- 1203
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Usunier, Jean-Claude.
245 10 - TITLE STATEMENT
Title Marketing across cultures /
Statement of responsibility, etc Jean-Claude Usunier, Julie Lee.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc Financial Times Prentice Hall,2005
Date of publication, distribution, etc 2005.
300 ## - PHYSICAL DESCRIPTION
Extent 573 p. :
Other physical details col. ill . ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing
General subdivision Social aspects.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element International business enterprises
General subdivision Social aspects.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Intercultural communication.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Lee, Julie,
Dates associated with a name 1948-
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Book - Borrowing
Call number prefix 658.84U88
Holdings
Withdrawn status Item status Source of classification or shelving scheme Materials specified (bound volume or other part) Damaged status Not for loan Vendor Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Cost, replacement price Koha item type
    Dewey Decimal Classification Lost_In_Inventory_12-2-2024       Central Library Central Library First floor 27/08/2006   195.00 4 6 658.84 USU 000003289 04/03/2026 11/04/2010 243.75 Book - Borrowing

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