Essentials of marketing / (Record no. 11471)

MARC details
000 -LEADER
fixed length control field 01075nam a22002895a 4500
001 - CONTROL NUMBER
control field 15030319
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20071002070157.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 071002s2007 ohu 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2007938581
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780324584424
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324584423
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 22
Classification number 658.8
Item number LAM
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lamb, Charles W.
9 (RLIN) 4497
245 10 - TITLE STATEMENT
Title Essentials of marketing /
Statement of responsibility, etc Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
Remainder of edition statement Pearson International Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Australia :
Name of publisher, distributor, etc South-Western,
Date of publication, distribution, etc c2009.
300 ## - PHYSICAL DESCRIPTION
Extent xxix, 546 p. :
Other physical details col. ill. ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
9 (RLIN) 4498
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
9 (RLIN) 4499
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Hair, Joseph F.
9 (RLIN) 4500
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McDaniel, Carl D.
9 (RLIN) 4501
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Book - Borrowing
Holdings
Withdrawn status Item status Source of classification or shelving scheme Damaged status Not for loan Vendor Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Koha item type
    Dewey Decimal Classification     Alahram Central Library Central Library First floor 30/04/2009   347.50 364 9 4 658.8 LAM 000016324 15/07/2025 21/11/2017 Book - Borrowing

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