Strategic Market Management / (Record no. 10573)

MARC details
000 -LEADER
fixed length control field 01302cam a22003014a 4500
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
-- 0
001 - CONTROL NUMBER
control field 15370163
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20080820145924.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080717s2008 njua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2008274680
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470056233 (pbk. : alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0470056231 (pbk. : alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .A23 2008
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number AAk
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Aaker, David A.
245 10 - TITLE STATEMENT
Title Strategic Market Management /
Statement of responsibility, etc David A. Aaker.
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Hoboken, NJ :
Name of publisher, distributor, etc John Wiley & sons,
Date of publication, distribution, etc c2008.
300 ## - PHYSICAL DESCRIPTION
Extent xii, 322 p. :
Other physical details ill. ;
Dimensions 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/fy0805/2008274680.html">http://www.loc.gov/catdir/toc/fy0805/2008274680.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Book - Borrowing
Holdings
Withdrawn status Item status Source of classification or shelving scheme Damaged status Not for loan Vendor Home library Current library Shelving location Date acquired Cost, normal purchase price Serial Enumeration / chronology Total Checkouts Full call number Barcode Date last seen Date last borrowed Cost, replacement price Koha item type Total Renewals
    Dewey Decimal Classification     Alahram Central Library Central Library First floor 01/02/2009 280.00 06462 3 658.8 AAk 000014505 15/07/2025 19/07/2017 350.00 Book - Borrowing  
    Dewey Decimal Classification     Alahram Central Library Central Library First floor 19/05/2009 280.00 349 8 658.8 AAk 000016369 15/07/2025 26/05/2010 350.00 Book - Borrowing 1

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