000 01027nac a22002651u 4500
020 _a9780750685467
035 _a(DLC) 99220448
035 _a(OCoLC)40724680
082 0 0 _a658.80076
_bLAN
090 _c8667
_d8667
100 _aLancaster, Geoffrey,
245 1 0 _aMarketing fundamentals, 2007-2008/
_cGeoff Lancaster and Frank Withey and the Chartered Institute of Marketing.
260 _aOxford ;
_aBoston :
_bButterworth-Heinemann,2007
_c2007
300 _a392 p. :
_c ill. ;
_b30 cm.
440 4 _aThe official CIM coursebook series
500 _aIncludes index.
500 _adistributer: Baccah
511 _acatalogued by: wessam
610 2 0 _aChartered Institute of Marketing
_xExaminations
650 0 _aMarketing
_zGreat Britain
_xExaminations
_vStudy guides.
700 1 _aWithey, Frank.
710 2 _aChartered Institute of Marketing.
942 _cBB
_k658.80076LAN
999 _c8667
_d8667