| 000 | 00925nac a22002531u 4500 | ||
|---|---|---|---|
| 010 | _a 2004044713 | ||
| 020 | _a0131404121 | ||
| 082 | 0 | 0 |
_a659.1 _bLAN |
| 090 |
_c7671 _d7671 |
||
| 100 | _aLane, W. Ronald, | ||
| 245 | 1 | 0 |
_aKleppner's advertising procedure / _cW. Ronald Lane, Karen Whitehill King, J. Thomas Russell. |
| 250 | _a16th ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson/Prentice Hall,c2005. _cc2005. |
||
| 300 |
_axvii, 766 p. : _bcol. ill. ; _c29 cm. |
||
| 500 | _aDistributer: Al-Ahram. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 511 | _aCatalogued By: Mahitab. | ||
| 650 | 0 | _aAdvertising. | |
| 700 | 1 | _aKing, Karen Whitehill. | |
| 700 | 1 |
_aRussell, Thomas, _d1941- |
|
| 700 | 1 |
_aKleppner, Otto, _d1899- |
|
| 942 |
_cBB _k659.1LAN |
||
| 999 |
_c7671 _d7671 |
||