000			01569nac a22003371u 4500
010			_a 96045846
020			_a0787908576(alk. paper)
082	0	0	_a658.8 _bSTO
090			_c7586 _d7586
100			_aStowell, Daniel M.
245	1	0	_aSales, marketing, and continuous improvement : _bsix best practices to achieve revenue growth and increase customer loyalty / _cDaniel M. Stowell.
250			_a1st ed.
260			_aSan Francisco : _bJossey-Bass Publishers,1997 _cc1997.
300			_axvii, 286 p. : _bill. ; _c24 cm.
440		4	_aThe Jossey-Bass business & management series
500			_adistributer Al-Ahram
504			_aIncludes bibliographical references (p. 275-276) and index.
505	1		_aThe six best practices -- Manage for change -- Listen to customers -- Focus process -- Use teams -- Practice an open organization culture -- Apply technology.
511			_acatalogued by: wessam
650		0	_aCorporate culture.
650		0	_aSelling.
650		0	_aMarketing.
650		0	_aTeams in the workplace.
650		0	_aCustomer loyalty.
650		0	_aOrganizational change.
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/description/wiley036/96045846.html
856	4	2	_3Table of Contents _uhttp://www.loc.gov/catdir/toc/onix07/96045846.html
856	4	2	_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0705/96045846-b.html
942			_cBB _k658.8STO
999			_c7586 _d7586