000 00930nac a22002651u 4500
010 _a 88061140
020 _a0844231835
035 _a(OCoLC)19009698
082 _a658.84
_bBRO
090 _c6084
_d6084
100 _aBrown, Herbert E.
245 1 0 _aReadings & cases in direct marketing /
_cHerbert E. Brown, Bruce Buskirk.
260 _aLincolnwood, Ill. :
_bNTC Business Books,c1989.
_cc1989.
300 _axii, 334 p. :
_bill. ;
_c24 cm.
500 _aDistributer: Al-Ahram.
504 _aIncludes bibliographical references.
511 _aCatalogued By: Mahitab.
650 0 _aDirect marketing.
650 0 _aMarketing.
650 0 _aAdvertising, Direct-mail.
700 1 _aBuskirk, Bruce D.
740 0 _aReadings and cases in direct marketing.
942 _cBB
_k658.84BRO
999 _c6084
_d6084