| 000 | 01789nac a22002771u 4500 | ||
|---|---|---|---|
| 010 | _a 2002151887 | ||
| 020 | _a1405111801 (pbk : alk. paper) | ||
| 082 | 0 | 0 |
_a658.4012 _bGRA |
| 090 |
_c5321 _d5321 |
||
| 100 | _aGrant, Robert M., | ||
| 245 | 1 | 0 |
_aCases in contemporary strategy analysis / _cRobert M. Grant, Kent E. Neupert. |
| 250 | _a3rd ed. | ||
| 260 |
_aMalden, MA : _bBlackwell,2003 _c2003. |
||
| 300 |
_axi, 369 p. : _bill. ; _c25 cm. |
||
| 500 | _a"Written and selected to accompany Robert Grant's Contemporary strategy analysis (Fourth edition)"--Preface. | ||
| 500 | _adistributer: Al-Ahram | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 505 | 0 | _aMadonna -- Laura Ashley Holdings plc : the battle for survival -- The U.S. airline industry in 2002 -- DaimlerChrysler and the world automobile industry -- Wal-Mart Stores, Inc., May 2002 -- Eastman Kodak : meeting the digital challenge -- Organizational restructuring within the Royal Dutch/Shell Group -- Harley-Davidson, Inc., January 2001 -- Online broking strategies : Merrill Lynch, Charles Schwab, and E*Trade -- EMI and the CT scanner [A] and [B] -- Rivalry in video games -- Birds Eye and the UK frozen food industry -- Euro Disney : from dream to nightmare, 1987-94 -- Richard Branson and the Virgin Group of Companies in 2002 -- General Electric : life after Jack -- AES Corporation : rewriting the rules of management. | |
| 511 | _acatalogued by: wessam | ||
| 650 | 0 |
_aStrategic planning _vCase studies. |
|
| 650 | 0 |
_aDecision making _vCase studies. |
|
| 700 | 1 | _aNeupert, Kent E. | |
| 700 | 1 |
_aGrant, Robert M., _d1948- |
|
| 942 |
_cBB _k658.4012GRA |
||
| 999 |
_c5321 _d5321 |
||