000 00936nac a22002291u 4500
010 _a 2003018763
020 _a074943578X
082 0 0 _a658.812
_bH9199
090 _c3903
_d3903
100 _aHumby, Clive.
245 1 0 _aScoring points :
_bhow Tesco is winning customer loyalty /
_cClive Humby and Terry Hunt, with Tim Phillips.
260 _aSterling, VA :
_bKogan Page,2004
_cc2004.
300 _ax, 276 p. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
610 2 0 _aTesco (Firm)
_xHistory
_y20th century.
650 0 _aCustomer loyalty programs
_vCase studies.
700 1 _aHunt, Terry,
_d1955-
700 1 _aPhillips, Tim,
_d1967-
856 4 1 _3Table of contents
_uhttp://www.loc.gov/catdir/toc/ecip048/2003018763.html
942 _cBB
_k658.812H9199
999 _c3903
_d3903