| 000 | 01135cam a22003495i 4500 | ||
|---|---|---|---|
| 999 |
_c28391 _d28362 |
||
| 001 | 18948468 | ||
| 003 | EG-ScBUE | ||
| 005 | 20200322111757.0 | ||
| 008 | 160127t20162016nju f d 001 0 eng d | ||
| 020 | _a9781944659011 (pbk.) | ||
| 040 |
_aDLC _beng _erda _cDLC _dEG-ScBUE |
||
| 082 | 0 | 4 |
_a658.8 _bWIR _222 |
| 100 | 1 |
_aWirtz, Jochen, _eauthor. |
|
| 245 | 1 | 0 |
_aServices marketing : _bpeople, technology, strategy / _cJochen Wirtz, Christopher Lovelock. |
| 250 | _aEighth edition. | ||
| 264 | 1 |
_aNew Jersey : _bWorld Scientific, _c[2016] |
|
| 264 | 4 | _cc2016 | |
| 300 |
_axvii, 783 pages : _billustrations ; _c28 cm |
||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_aunmediated _bn _2rdamedia |
||
| 338 |
_avolume _bnc _2rdacarrier |
||
| 500 | _aIncludes index. | ||
| 500 | _aIncludes glossary. | ||
| 650 | 7 |
_aMarketing _xManagement. _2BUEsh |
|
| 650 | 7 |
_aProfessions _xMarketing. _2BUEsh |
|
| 650 | 7 |
_aService industries _xMarketing. _2BUEsh |
|
| 650 | 7 |
_aCustomer services _xMarketing. _2BUEsh |
|
| 653 |
_bBUSADM _cMarch2020 |
||
| 655 |
_vReading book _934232 |
||
| 700 | 1 |
_aLovelock, Christopher H., _eauthor. |
|
| 942 |
_2ddc _cBB |
||