| 000 | 01162nam a22003255i 4500 | ||
|---|---|---|---|
| 999 |
_c28121 _d28092 |
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| 003 | EG-ScBUE | ||
| 005 | 20200216155937.0 | ||
| 008 | 200216s2019 ii f b 001 0 eng d | ||
| 020 | _a9789353430191 | ||
| 040 |
_aEG-ScBUE _beng _erda _cEG-ScBUE _dEG-ScBUE |
||
| 082 | 0 | 4 |
_a658.87 _bHEM _222 |
| 100 | 1 |
_aHemann, Chuck, _eauthor. |
|
| 245 | 1 | 0 |
_aDigital marketing analytics : _bmaking sense of consumer data in a digital world / _cChuck Hemann, Ken Burbary ; foreword by Jeremiah Owyang. |
| 250 | _aSecond edition. | ||
| 250 | _aFirst impression. | ||
| 264 | 1 |
_aUttar Pradesh, India : _bPearson India Education Services, _c2019. |
|
| 300 |
_axviii, 252 pages ; _c24 cm |
||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_aunmediated _bn _2rdamedia |
||
| 338 |
_avolume _bnc _2rdacarrier |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 7 |
_aInternet marketing _2BUEsh |
|
| 650 | 7 |
_aDigital media. _2BUEsh |
|
| 650 | 7 |
_aSocial media. _2BUEsh |
|
| 650 | 7 |
_aMarketing _xManagement. _2BUEsh |
|
| 700 | 1 |
_aBurbary, Ken, _eauthor. |
|
| 700 | 1 |
_aOwyang, Jeremiah, _eauthor of introduction, etc. |
|
| 942 |
_2ddc _cBB |
||