| 000 | 00869nac a22002171u 4500 | ||
|---|---|---|---|
| 008 | 101007t xxu||||| |||| 00| 0 eng d | ||
| 010 | _a 2005056450 | ||
| 020 | _a0131452584 | ||
| 020 | _a9780131452589 | ||
| 082 | 0 | 0 |
_a658.8 _bKOT |
| 100 |
_aKotler, Philip. _920171 |
||
| 245 | 1 | 2 |
_aA Framework for Marketing Management / _cPhilip Kotler,Kevin Lane Keller. |
| 250 | _a3rd ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPrentice Hall,2007 _c2007. |
||
| 300 |
_axxii,360 p. : _bill. ; _c22 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement. _920172 |
|
| 700 |
_aKeller,Kevin Lane _920173 |
||
| 942 |
_cBB _k658.8 KOT _2ddc |
||
| 999 |
_c2440 _d2440 |
||