000 01397cam a22003135a 4500
001 15911790
005 20201128021311.0
008 090918t2010 maua frb 001 0 eng d
020 _a9781422166956 (alk. paper)
040 _aDLC
_cDLC
_dDLC
_dEG-ScBUE
_beng
050 0 0 _aHF1008
_b.K46 2010
082 0 4 _a658.4012091724
_222
_bKHA
100 1 _aKhanna, Tarun.
_938473
245 1 0 _aWinning in emerging markets :
_ba road map for strategy and execution /
_cKrishna G. Palepu, Tarun Khanna with Richard J. Bullock.
260 _aBoston :
_bHarvard Business Press,
_cc.2010.
300 _axii, 247 p. :
_bill. ;
_c24 cm.
500 _aIndex : p. 231-246.
504 _aBibliography : p. 217-230.
505 0 _aIntroduction -- The nature of institutional voids in emerging markets -- Spotting and responding to institutional voids -- Exploiting institutional voids as business opportunities -- Multinationals in emerging markets -- Emerging giants : competing at home -- Emerging giants : going global -- The emerging arena.
650 0 _aCommerce.
_2BUEsh
650 7 _aInternational business enterprises.
_2BUEsh
_91592
650 7 _aGlobalization
_xEconomic aspects.
_2BUEsh
_93901
650 7 _aMarketing
_xManagement.
_2BUEsh
_93301
651 _2BUEsh
653 _bBUSECO
_cJune2015
_cOctober2015
700 1 _aPalepu, Krishna G.,
_d1954-
700 1 _aBullock, Richard J.
942 _2ddc
999 _c19733
_d19705