| 000 | 00708nam a22002418a 4500 | ||
|---|---|---|---|
| 001 | 016030303 | ||
| 003 | Uk | ||
| 005 | 20130212150031.0 | ||
| 008 | 120207s2012 enka 001 0 eng|d | ||
| 020 | _a0273757687 (pbk.) | ||
| 020 | _a9780273757689 (pbk.) | ||
| 082 | 0 | 4 |
_a658.802 _223 _bBLY |
| 100 | 1 |
_aBlythe, Jim. _932572 |
|
| 245 | 1 | 0 |
_aEssentials of Marketing / _cJim Blythe. |
| 250 | _a5th ed. | ||
| 260 |
_aHarlow : _bFinancial Times Prentice Hall, _c2012. |
||
| 300 |
_axx, 340 p. : _bill. (chiefly col.) ; _c27 cm. |
||
| 500 | _aPrevious ed.: 2008. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing. _932573 |
|
| 653 |
_bBus _cFebruary2013 |
||
| 942 |
_2ddc _cBB |
||
| 999 |
_c17284 _d17256 |
||