000			01484aam a2200325 a 4500
001			015408533
003			Uk
005			20110214210024.0
008			110201s2011 njuabf b 001 0 eng c
020			_a0470505745 (pbk.) :
020			_a9780470505748 (pbk.) :
082	0	4	_a658.84 _222 _bKOT
100	1		_aKotabe, Masaaki. _929473
245	1	0	_aGlobal Marketing Management / _cMasaaki Kotabe, Kristiaan Helsen.
250			_a5th ed.
260			_aHoboken, N.J. : _bJohn Wiley & Sons, _cc2011.
300			_axxiii, 717 p., 12 p. of plates : _bill. (some col.), col. maps ; _c28 cm.
500			_a"International student version."
500			_aInstructions to access the software in pocket attached to inside of front cover.
504			_aIncludes bibliographical references and index.
650		0	_aExport marketing _xManagement. _929474
650		0	_aInternational business enterprises _xManagement. _929475
690	7		_aManagement and Business Studies _2blcoll _929476
653			_bBus _cMarch2012
700	1		_aHelsen, Kristiaan. _929477
942			_2ddc _cBB
999			_c16608 _d16608