000			00880nac a22002171u 4500
020			_a0130950122 (pbk.)
082			_a658.8 _bL9112
090			_c1194 _d1194
100			_aLovelock, Christopher
245			_aPrinciples of service marketing and management / _cChristopher Lovelock, Lauren Wright.
250			_a2nd ed.
260			_aUpper Saddle River, N.J. : _bPrentice Hall/Pearson, _c2002.
300			_axix, 436 p. : _bill., ; _c26 cm.
500			_aPrevious ed.: 1999.
504			_aIncludes bibliographical references and index.
650			_aService industries _xMarketing. _zUnited States
650			_aService industries _xManagement. _zUnited States
700			_aWright, Lauren.
942			_cBB _k658.8L9112
999			_c1194 _d1194