000 00909nac a22002531u 4500
010 _a2002112213
020 _a0030343364
035 _a(DLC) 2002112213
082 _a658.83
_bS5545
090 _c1183
_d1183
100 _aSheth, Jagdish N.
245 1 0 _aCustomer behavior :
_ba managerial perspective /
_cJagdish N. Sheth, Banwari Mittal.
250 _a2nd ed.
260 _aAustralia :
_bThomson/South-Western,
_cc2004.
300 _axix, 487, 11, 14 p. :
_bill. ;
_c27 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aConsumer behavior.
650 0 _aConsumers' preferences.
650 0 _aConsumer satisfaction.
650 0 _aMarketing.
700 1 _aMittal, Banwari.
942 _cBB
_k658.83S5545
999 _c1183
_d1183