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| 008 | 070921s2008 njuab b 001 0 eng | ||
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_a014511903 _2Uk |
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| 020 | _a9780131354210 (pbk.) | ||
| 020 | _a0131354213 (pbk.) | ||
| 035 | _a(OCoLC)ocn173299261 | ||
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_a(OCoLC)173299261 _z(OCoLC)154715386 |
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| 100 | 1 |
_aBurns, Alvin C. _94502 |
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| 245 | 1 | 0 |
_aBasic marketing research : _bUsing Microsoft Excel data analysis / _cAlvin C. Burns, Ronald F. Bush. |
| 250 |
_a2nd ed. _bPearson International Edition. |
||
| 260 |
_aUpper Saddle River, N.J. : _bPearson Prentice Hall, _cc2008. |
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| 300 |
_axxix, 4-510 p. : _bcol. ill., col. maps ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 630 | 0 | 0 |
_aMicrosoft Excel (Computer file) _94503 |
| 650 | 0 |
_aMarketing research. _94504 |
|
| 700 | 1 |
_aBush, Ronald F. _94505 |
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