| 000 | 01012cam a2200277 a 4500 | ||
|---|---|---|---|
| 090 | _c10635 | ||
| 001 | 4962529 | ||
| 005 | 19980312160224.9 | ||
| 008 | 970508s1998 ilua b 001 0 eng | ||
| 010 | _a97021652 | ||
| 020 | _a084423172X | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 050 | 0 | 0 |
_aHF5415.126 _b.J66 1998 |
| 082 | 0 | 0 |
_a658.84 _221 _bJON |
| 100 | 1 |
_aJones, Susan K., _d1949- |
|
| 245 | 1 | 0 |
_aCreative Strategy in Direct Marketing / _cSusan K. Jones. |
| 250 | _a2nd ed. | ||
| 260 |
_aLincolnwood, Ill. : _bNTC Business Books, _cc1998. |
||
| 300 |
_ax, 502 p. : _bill. ; _c25 cm. |
||
| 500 | _aforeword by Bob Stone | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aDirect marketing. | |
| 942 |
_2ddc _cBB |
||
| 999 |
_c10635 _d10635 |
||