Strategic marketing : creating competitive advantage / Douglas West, John Ford, Essam Ibrahim.

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TextPublication details: Oxford : Oxford University Press, c.2015.Edition: 3rd edDescription: xxi, 571 p. : ill. ; 25 cmISBN:

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Book - Borrowing	Central Library First floor		Alahram		658.8101 WES (Browse shelf(Opens below))					Available			000032197
	Book - Borrowing	Central Library First floor		Baccah		658.8101 WES (Browse shelf(Opens below))		25136			Available			000034602

Total holds: 0

Index : p. [553]-571.

Includes bibliographical references.

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