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International business : the new realities / S. Tamer Cavusgil, Gary Knight, John R. Riesenberger.

By: Contributor(s): Material type: TextPublication details: Harlow : Pearson Education Limited, c.2014.Edition: 3rd ed., Global edDescription: 619 p. : ill. (col.) ; 28 cmISBN:
  • 9780273787068 (paperback)
  • 0273787063 (paperback)
Subject(s): DDC classification:
  • 658.049 22 CAV
Contents:
Foundation concepts -- The environment of international business -- Strategy and opportunity assessment -- Entering and operating in international markets -- Functional area excellence.
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Book - Borrowing Central Library First floor Alahram 658.049 CAV (Browse shelf(Opens below)) 339 Available 000039062
Total holds: 0

"Authorised adaptation from the United States edition, entitled International business, the new realities, 3rd edition, ISBN 978-0-13-299126-1 by S. Tamer Cavusgil, Gary Knight and John R. Riesenberger, published by Pearson Education © 2014"--Title page verso.

Includes indexes.

Glossary : p. 573-578.

Bibliography : p. 579-600.

Foundation concepts -- The environment of international business -- Strategy and opportunity assessment -- Entering and operating in international markets -- Functional area excellence.

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