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Brand media strategy : integrated communications planning in the digital era / Antony Young. by

Young, Antony, 1964-

Edition: 2nd. ed.

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: New York : Brand Media Strategy / Palgrave Macmillan, c.2014

Availability: Items available for loan: Central Library (1)Call number: 658.827 YOU.

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30-minute social media marketing : step-by-step techniques to spread the word about your business fast and free / Susan Gunelius. by

Gunelius, Susan

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: New York : McGraw-Hill, c.2011

Other title:

Thirty-minute social media marketing

Availability: Items available for loan: Central Library (1)Call number: 658.872 GUN.

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The handbook of online and social media research : tools and techniques for market researchers / Ray Poynter. by

Poynter, Ray [author.]

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;

Publisher: West Sussex, United Kingdom : Jphn Wiley & Sons Ltd, 2010

Online resources:

Cover image

Availability: Items available for loan: Central Library (1)Call number: 658.83 POY.

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Media, culture and society : an introduction / Paul Hodkinson. by

Hodkinson, Paul

Edition: 2nd ed.

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: London : Sage Publications Ltd, 2017

Availability: Items available for loan: Central Library (2)Call number: 302.23 HOD, ... Items available for reference: Central Library: Not for loan (1)Call number: 302.23 HOD.

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Public service broadcasting / David Hendy. by

Hendy, David

Series: Key concerns in media studies

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: London ; New York : Palgrave Macmillan, 2013

Availability: Items available for loan: Central Library (1)Call number: 384.54 HEN.

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Research handbook on electronic commerce law / edited by John A. Rothchild, Associate Professor of Law, Wayne State University Law School, USA. by

Rothchild, John A [editor.]

Series: Research handbooks in information law

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;

Publisher: Cheltenham, UK : Edward Elgar Publishing, [2016]Copyright date: c2016

Availability: Items available for loan: Central Library (1)Call number: 343.09944 RES.

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Understanding sustainable development / John Blewitt. by

Blewitt, John, 1957-

Edition: 2nd ed.

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: Oxon ; New York : Routledge / Taylor & Francis, 2015

Availability: Items available for loan: Central Library (1)Call number: 338.927 BLE.

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Media effects : advances in theory and research / edited by Jennings Bryant and Mary Beth Oliver. by

Bryant, Jennings [editor.]
Oliver, Mary Beth [editor.]

Series: Communication series. Communication theory and methodology

Edition: Third edition.

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;

Publisher: New York ; London : Routledge, 2009

Availability: Items available for loan: Central Library (1)Call number: 302.23 MED.

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Media reception studies / Janet Staiger. by

Staiger, Janet [author.]

Series: Media studies

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;

Publisher: New York ; London : New York University Press, [2005]Copyright date: c2005

Online resources:

Table of contents
Contributor biographical information
Publisher description

Availability: Items available for loan: Central Library (1)Call number: 302.23 STA.

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Media management and artificial intelligence : understanding media business models in the digital age / Alex Connock. by

Connock, Alex [author.]

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;

Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2023

Availability: Items available for loan: Central Library (1)Call number: 302.23068 CON.

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Principles of Digital Audio / Ken C. Pohlmann. by

Pohlmann, Ken C

Edition: 6th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : McGraw-Hill/TAB Electronics, 2010 2010

Availability: Items available for loan: Central Library (1)Call number: 621.3893 POH.

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Eden, Suez, and the mass media : propaganda and persuasion during the Suez crisis / Tony Shaw. by

Shaw, Tony, 1965-

Edition: New pbk. ed.

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: London ; New York : I.B. Tauris, c.2009

Availability: Items available for loan: Central Library (1)Call number: 327.73062 SHA.

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Fashion journalism / Julie Bradford. by

Bradford, Julie

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: Abingdon : Routledge, 2015

Availability: Items available for loan: Central Library (1)Call number: 070.49 BRA.

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Critical media studies : an introduction / Brian L. Ott and Robert L. Mack. by

Ott, Brian L
Mack, Robert L, 1985-

Edition: 2nd ed.

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: Chichester : Wiley Blackwell, 2014

Availability: Items available for loan: Central Library (1)Call number: 302.23 OTT.

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The global rise of populism : performance, political style, and representation / Benjamin Moffitt. by

Moffitt, Benjamin, 1985- [author.]

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;

Publisher: Stanford, California : Stanford University Press, [2016]Copyright date: c2016

Availability: Items available for loan: Central Library (1)Call number: 320.5662 MOF.

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The handbook of global media research / edited by Ingrid Volkmer. by

Volkmer, Ingrid [editor.]

Series: Handbooks in communication and media

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;

Publisher: Chichester, West Sussex : Wiley Blackwell, 2015

Availability: Items available for loan: Central Library (1)Call number: 302.23072 HAN.

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Cutlip & Center's effective public relations / Glen M. Broom, Ph.D., Professor Emeritus, Bey-Ling Sha, Ph.D., APR, Associate professor School of Journalism and Media Studies, San Diego State University ; international edition contributions by Sunanda Seshadrinathan. by

Broom, Glen M [author.]
Cutlip, Scott M. Effective public relations
Sha, Bey-Ling, 1970- [author.]
Seshadrinathan, Sunanda [contributor.]

Edition: Eleventh edition. International edition.

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;

Publisher: Harlow, England : Pearson Education Limited, [2013]Copyright date: c2013

Other title:

Effective public relations

Availability: Items available for loan: Central Library (1)Call number: 659.2 BRO.

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Leading through conflict : how successful leaders transform differences into opportunities / Mark Gerzon. by

Gerzon, Mark

Series: Leadership for the common good

Material type:

Text

Publication details: Boston, Mass. : Harvard Business School,c2006. c2006

Online resources:

Table of contents

Availability: Items available for loan: Central Library (1)Call number: 658.4092GER.

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Social media in the Arab world : communication and public opinion in the Gulf states / edited by Barrie Gunter, Mokhtar Elareshi, Khalid Al-Jaber. by

Gunter, Barrie [editor.]
Elareshi, Mokhtar [editor.]
Al-Jaber, Khalid [editor.]

Series: Library of modern Middle East studies ; 189

Edition: 1st ed.

Material type:

Text; Literary form: Not fiction ; Audience: Specialized;

Publication details: London : I. B. Tauris, 2016

Availability: Items available for loan: Central Library (2)Call number: 302.23109174927 SOC, ... Items available for reference: Central Library: Not for loan (1)Call number: 302.23109174927 SOC.

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The social media management handbook : everything you need to know to get social media working in your business / Nick Smith and Robert Wollan, with Catherine Zhou. by

Smith, Nick, 1962- [author.]
Wollan, Robert, 1957- [author.]
Zhou, Catherine [author.]

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;

Availability: Items available for loan: Central Library (1)Call number: 658.872 SMI.

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