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Cases in strategic marketing / [edited by] Linda E. Swayne, Peter M. Ginter. by

Material type:

Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;

Publisher: Englewood Cliffs, New Jersey : Prentice Hall, [1989]Copyright date: c1989

Availability: Items available for loan: Central Library (1)Call number: 658.802 CAS.

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