01854nac a22002771u 4500 2004019153 076561412X (hardcover : alk. paper) 658.3 GAR 9396 9396 Gargiulo, Terrence L., The strategic use of stories in organizational communication and learning / Terrence L. Gargiulo. Armonk, N.Y. : M.E. Sharpe :c2005. c2005. xiii, 252 p. : ill. ; 24 cm. Distributer: Al-Ahram. Includes bibliographical references (p. 237-241) and index. Frameworks: Introduction -- A working model of stories -- Organizational communication-broadcasting signals -- Case study- Dreyer's Ice Cream -- Organizational learning-building bridges -- Case studies-DTE Energy & Jeff Bukantz -- Interviews: Introduction to the interviews -- Interview with Bernice Moore-CTB/McGraw Hill -- Interview with Robert Kraska-DTE Energy -- Interview with Sherrie Cornett-Dreyer's Ice Cream -- Interview with Marty Fischer-Starbucks Coffee -- Interview with Father Marus-Woodside Priory School -- Competency map: Introduction to the competency map -- The core -- Process ring -- Interaction ring -- Summary -- Appendix -- Appendix A-Folk tale illustrating principles of active listening. Catalogued By: Mahitab. Communication in organizations. Organizational learning. Storytelling Social aspects. Storytelling Psychological aspects. Executives United States Interviews. Table of contents http://www.loc.gov/catdir/toc/ecip0421/2004019153.html BB 658.3GAR 9396 9396 0 0 0 0 MAIN MAIN 1ST 2008-05-06 Purchase 2 1 658.3GAR 000011446 2025-07-15 00:00:00 2012-01-16 187.20 BB