TY  - GEN
AU  - Lancaster, Geoffrey,         
AU  - Withey,Frank
ED  - Chartered Institute of Marketing.
TI  - Marketing fundamentals, 2007-2008
SN  - 9780750685467
U1  - 658.80076 
PY  - 2007///
CY  - Oxford, Boston
PB  - Butterworth-Heinemann,2007
KW  - Chartered Institute of Marketing
KW  - Examinations
KW  - Marketing
KW  - Great Britain
KW  - Study guides
N1  - Includes index; distributer: Baccah; catalogued by: wessam
ER  -