TY  - GEN
AU  - 20080729                     
AU  - Stone,Merlin
AU  - Bond,Alison
AU  - Foss,Bryan
TI  - Consumer insight: how to use data and market research to get closer to your customer 
T2  - Market research in practice
SN  - 0749442921
U1  - 658.834 
CY  - London, Sterling, Va.c2004.
PB  - Kogan Page, c2004.
KW  - Customer relations
KW  - Management
KW  - Marketing research
KW  - Database marketing
N1  - Distributer: Baccah; Includes bibliographical references and index; Catalogued By: Mahitab
UR  - http://www.loc.gov/catdir/toc/ecip0419/2004014622.html
UR  - http://www.loc.gov/catdir/enhancements/fy0715/2004014622-d.html
ER  -