<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>01789nac a22002771u 4500</leader>
  <datafield tag="010" ind1=" " ind2=" ">
    <subfield code="a">  2002151887</subfield>
  </datafield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">1405111801 (pbk : alk. paper)</subfield>
  </datafield>
  <datafield tag="082" ind1="0" ind2="0">
    <subfield code="a">658.4012</subfield>
    <subfield code="b">GRA</subfield>
  </datafield>
  <datafield tag="090" ind1=" " ind2=" ">
    <subfield code="c">5321</subfield>
    <subfield code="d">5321</subfield>
  </datafield>
  <datafield tag="100" ind1=" " ind2=" ">
    <subfield code="a">Grant, Robert M.,            </subfield>
  </datafield>
  <datafield tag="245" ind1="1" ind2="0">
    <subfield code="a">Cases in contemporary strategy analysis /</subfield>
    <subfield code="c">Robert M. Grant, Kent E. Neupert.</subfield>
  </datafield>
  <datafield tag="250" ind1=" " ind2=" ">
    <subfield code="a">3rd ed.</subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">Malden, MA :</subfield>
    <subfield code="b">Blackwell,2003</subfield>
    <subfield code="c">2003.</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">xi, 369 p. :</subfield>
    <subfield code="b">ill. ;</subfield>
    <subfield code="c">25 cm.</subfield>
  </datafield>
  <datafield tag="500" ind1=" " ind2=" ">
    <subfield code="a">"Written and selected to accompany Robert Grant's Contemporary strategy analysis (Fourth edition)"--Preface.</subfield>
  </datafield>
  <datafield tag="500" ind1=" " ind2=" ">
    <subfield code="a">distributer: Al-Ahram</subfield>
  </datafield>
  <datafield tag="504" ind1=" " ind2=" ">
    <subfield code="a">Includes bibliographical references and index.</subfield>
  </datafield>
  <datafield tag="505" ind1="0" ind2=" ">
    <subfield code="a">Madonna -- Laura Ashley Holdings plc : the battle for survival -- The U.S. airline industry in 2002 -- DaimlerChrysler and the world automobile industry -- Wal-Mart Stores, Inc., May 2002 -- Eastman Kodak : meeting the digital challenge -- Organizational restructuring within the Royal Dutch/Shell Group -- Harley-Davidson, Inc., January 2001 -- Online broking strategies : Merrill Lynch, Charles Schwab, and E*Trade -- EMI and the CT scanner [A] and [B] -- Rivalry in video games -- Birds Eye and the UK frozen food industry -- Euro Disney : from dream to nightmare, 1987-94 -- Richard Branson and the Virgin Group of Companies in 2002 -- General Electric : life after Jack -- AES Corporation : rewriting the rules of management.</subfield>
  </datafield>
  <datafield tag="511" ind1=" " ind2=" ">
    <subfield code="a">catalogued by: wessam</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">Strategic planning</subfield>
    <subfield code="v">Case studies.</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">Decision making</subfield>
    <subfield code="v">Case studies.</subfield>
  </datafield>
  <datafield tag="700" ind1="1" ind2=" ">
    <subfield code="a">Neupert, Kent E.</subfield>
  </datafield>
  <datafield tag="700" ind1="1" ind2=" ">
    <subfield code="a">Grant, Robert M.,</subfield>
    <subfield code="d">1948-</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="c">BB</subfield>
    <subfield code="k">658.4012GRA</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">5321</subfield>
    <subfield code="d">5321</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="a">MAIN</subfield>
    <subfield code="b">MAIN</subfield>
    <subfield code="c">1ST</subfield>
    <subfield code="d">2007-10-24</subfield>
    <subfield code="e">Purchase</subfield>
    <subfield code="l">2</subfield>
    <subfield code="o">658.4012GRA</subfield>
    <subfield code="p">000006572</subfield>
    <subfield code="r">2025-07-15 00:00:00</subfield>
    <subfield code="s">2016-10-19</subfield>
    <subfield code="y">BB</subfield>
  </datafield>
</record>
