00941nac a22002051u 4500 2004015322 0749442573 658.827 H1494 3904 3904 Haig, Matt. Brand royalty : how the world's top 100 brands thrive and survive / Matt Haig. London ; Sterling, Va. : Kogan Page,2004 c2004. vi, 314 p. : ill. (some col.) ; 25 cm. Includes bibliographical references and index. Brand name products Management. Table of contents http://www.loc.gov/catdir/toc/ecip0419/2004015322.html Publisher description http://www.loc.gov/catdir/enhancements/fy0715/2004015322-d.html BB 658.827H1494 3904 3904 0 0 0 0 MAIN MAIN 1ST 2007-08-05 Purchase 18 37 658.827 HAI 000000161 2025-07-15 00:00:00 2014-11-05 BB