TY  - BOOK
AU  - Cialdini,Robert B.
TI  - Influence: the psychology of persuasion 
SN  - 9780062937650
U1  - 153.852 22
PY  - 2021///]
CY  - New York
PB  - Harper Business, an imprint of HarperCollins Publishers
KW  - Influence (Psychology)
KW  - BUEsh
KW  - Persuasion (Psychology)
KW  - Compliance
KW  - May2025
KW  - HHUUPPSS
KW  - Reading book
N1  - Revised edition of the author's Influence, ©1993; Includes bibliographical references and index
N2  - "In this highly acclaimed New York Times bestseller, Dr. Robert B. Cialdini-the seminal expert in the field of influence and persuasion-explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations"--
ER  -