01514cam a2200385 i 4500 28847 28818 106345 EG-ScBUE 20200927122331.0 801223t1975 ilu f b 10000 eng d 0087750736 (OCoLC)ocn687342376 (CStRLIN)CTYG2590534-B 106345 FBoU eng rda FBoU CtY EG-ScBUE 381 PUB 22 Public policy and marketing thought : proceedings from the ninth Paul D. Converse Symposium / edited by Alan R. Andreasen, University of Illinois and Seymour Sudman, University of Illinois. Chicago : American Marketing Association, [1976] c1976 ix, 161 pages ; 23 cm rdacontent text txt rdamedia unmediated n rdacarrier volume nc "The papers in this volume were presented at the ninth Paul D. Converse Symposium held at the University of Illinois, May 16-17, 1975." Includes bibliographical references. Marketing Congresses. BUEsh Marketing Social aspects Congresses. BUEsh Diffusion of innovations Congresses. BUEsh GGEN September2020 Reading book 34232 Andreasen, Alan R., 1934- editor. 32696 Sudman, Seymour, editor. Paul D. Converse Symposium (9th : 1975 : University of Illinois). ddc BB OCLC 0 0 ddc 0 0 Baccah MAIN MAIN 1ST 2020-09-27 Purchase 0 381 PUB 000049855 2025-07-15 00:00:00 2020-09-27 BB