01271cam a22003255a 4500999001700000001000900017005001700026008004100043010001700084020003800101020002600139020001800165040003300183042000800216082002000224245005400244250001300298260004700311300003600358504005100394520009100445650003100536651001000567653002500577655001700602700002700619776016400646942000800810952012700818  c27022d269941883690020181121125224.0151029t2016    njua   frb    001 0 eng d  a  2015039978  a9781119238720 (pbk. : alk. paper)  a9781119222019 (evalc)  a9781119355274  aDLCbengcDLCdDLCdEG-ScBUE  apcc04a658.83bMAR22200aMarketing research /cDavid A. Aaker... [et al.].  a12th ed.  aHoboken, NJ :bJohn Wiley & Sons,cc.2016.  axxiii, 732 p. :bill. ;c26 cm.  aIncludes bibliographical references and index.  aMarketing Research prepares marketing students to make data driven business decisions. 7aMarketing research.2BUEsh  2BUEsh  bBUSADMcNovember2018  vReading book1 aAaker, David A.91005708iOnline version:aAaker, David A., author.tMarketing researchbTwelfth edition.dHoboken, NJ : John Wiley & Sons, Inc., [2016]z9781119236085w(DLC) 2015042858  2ddc  00102ddc40708BaccahaMAINbMAINc1STd2018-11-21ePurchaseg2850.00l0o658.83 MARp000044018r2025-07-15 00:00:00yBB