02393cam a22003015a 4500 26991 26963 18503726 20181114115101.0 150223t2015 nyu frb 001 0 eng d 2015004600 9780393080940 (hardcover : alk. paper) DLC eng DLC DLC EG-ScBUE pcc 330.019 THA 22 Thaler, Richard H., 1945- 41931 Misbehaving : the making of behavioral economics / Richard H. Thaler. 1st ed. New York : W.W. Norton & Company, c.2015. xvi, 415 p. ; 25 cm. Includes bibliographical references (pages 373-391) and index. I. Beginnings : 1970-78. Supposedly irrelevant factors ; The endowment effect ; The list ; Value theory ; California dreamin' ; The gauntlet -- II. Mental accounting : 1979-85. Bargains and rip-offs ; Sunk costs ; Buckets and budgets ; At the poker table -- III. Self-Control : 1975-88. Willpower No problem ; The Planner and the doer -- Interlude. Misbehaving in the real world -- IV. Working With Danny : 1984-85. What seems fair? ; Fairness games ; Mugs -- V. Engaging with the economics profession: 1986-94. The debate begins ; Anomalies ; Forming a team ; Narrow framing on the Upper East Side -- VI. Finance : 1983-2003. The beauty contest ; Does the stock market overreact?; The reaction to overreaction ; The price Is not right ; The battle of closed-end funds ; Fruit flies, icebergs, and negative stock prices -- VII. Welcome to Chicago : 1995-present . Law schooling ; The offices ; Football ; Game shows -- VIII. Helping out : 2004-present. Save more tomorrow ; Going public ; Nudging in the U.K. ; Conclusion: What is next? "Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has Winner of the Nobel prize in Economics. Economics Psychological aspects. BUEsh BUEsh BUSECO November2018 Reading book ddc 0 0 ddc 0 0 Baccah MAIN MAIN 1ST 2018-11-14 Purchase 520.00 0 330.019 THA 000043919 2018-11-14 00:00:00 BB