TY - BOOK AU - Hollensen,Svend TI - Global marketing U1 - 658.84 22 PY - 2017/// CY - Harlow PB - Pearson Education KW - Export marketing KW - BUEsh KW - Case studies KW - BUSADM KW - September2018 KW - Reading book N1 - Previous edition : 2014; Includes bibliographical references and index ER -