TY  - BOOK
AU  - Hair,Joseph F.
TI  - Essentials of marketing research
SN  - 9780071266345
U1  - 658.83 22
PY  - 2008///
CY  - New York
PB  - McGraw-Hill / Higher Education
KW  - Marketing research
KW  - BUEsh
KW  - BUSADM
KW  - July2018
N1  - Includes bibliographical references (p. [358]-361) and index
UR  - http://www.loc.gov/catdir/toc/ecip0713/2007009178.html
UR  - http://www.loc.gov/catdir/enhancements/fy0713/2007009178-d.html
ER  -