01102nac a22002411u 4500 100922t xxu||||| |||| 00| 0 eng d 2004057947 0072961449 (alk. paper) 658.575 CRA Crawford, C. Merle 19744 New Products Management / Merle Crawford, Anthony Di Benedetto. 8th ed. Boston, Mass. : McGraw-Hill/Irwin, c2006. xx, 540 p. : ill. ; 24 cm. McGraw-Hill/Irwin series in marketing 19745 Includes bibliographical references and index. New products Management. 19746 Di Benedetto, C. Anthony. 19747 Publisher description http://www.loc.gov/catdir/enhancements/fy0618/2004057947-d.html Table of contents only http://www.loc.gov/catdir/enhancements/fy0618/2004057947-t.html BB 658.575CRA ddc 2429 2429 0 0 ddc 0 0 MAIN MAIN 1ST 2010-09-22 purchase 1 658.575 CRA 000001875 2025-07-15 00:00:00 BB