01055cam a22002895a 4500 17436099 20161025153740.0 120820s2013 nyua frb 001 0 eng d 2012030597 9780415657877 (hardback : alk. paper) 9780415657884 (pbk. : alk. paper) 9780203076460 (ebook : alk. paper) DLC eng DLC DLC EG-ScBUE 658.800285574 BAN 22 Banasiewicz, Andrew D. 38365 Marketing database analytics : transforming data for competitive advantage / Andrew D. Banasiewicz. New York ; Oxon : Routledge / Taylor & Francis Group, 2013. xix, 376 p. : ill. ; 26 cm. Index : p. 373-376. Bibliography : p. [370]-371. Marketing Databases. BUEsh Marketing research Data processing. BUEsh 39345 Database management. BUEsh 11309 BUEsh BUSADM August2015 ddc 658.800285574 BAN 20577 20549 0 0 ddc 0 0 Baccah MAIN MAIN 1ST 2015-08-18 purchase 560.00 21758 3 1 658.800285574 BAN 000039803 2025-07-15 00:00:00 2016-10-23 700.00 BB 0 0 ddc 0 0 Baccah MAIN MAIN 1ST 2016-10-25 Purchase 560.00 3640 0 658.800285574 BAN 000034580 2025-07-15 00:00:00 700.00 BB